Course Overview

Begin exploring the extraordinary world of digital marketing today, and take your initial steps towards the career you have always dreamed of through learning the most up-to-date digital marketing strategies.

This comprehensive course mainly focuses on teaching you practical techniques for promoting your goods, service or business through practising different digital platforms such as website promoting, email marketing, Youtube and Video Marketing, Copywriting, Blogging & SEO, Facebook, Twitter, Instagram, LinkedIn, Periscope and Pinterest, Podcasting, Google Analytics and Google Plus, etc.

To sum up, this Expand a Business to Other Countries course is suitable for anyone with little knowledge of digital marketing and wishing to develop their online selling skills further or refresh their skills.

Learning Outcomes

Whether you are an aspiring professional or a complete beginner, this course will improve your expertise and boost your CV with key skills and an accredited certification attesting to your knowledge. 

Entry Requirement

    • This course is available to all learners of all academic backgrounds.
    • Learners should be aged 16 or over to undertake the qualification.
    • Some basic understanding of the English language and numeracy.  


After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can, however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £29 or in PDF format at the cost of £19.

    • PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days

Why choose us?

      • Affordable, engaging & high-quality e-learning study materials;
      • Tutorial videos/materials from the industry-leading experts;
      • Study in a user-friendly, advanced online learning platform;
      • Efficient exam systems for the assessment and instant result;
      • The UK & internationally recognised accredited qualification;
      • Access to course content on mobile, tablet or desktop from anywhere, anytime;
      • The benefit of career advancement opportunities;
      • 24/7 student support via email.

Career path

Expand a Business to Other Countries is a useful qualification to possess and would be beneficial for any related profession or industry. 

Expand a Business to Other Countries



Course Curriculum

Business Marketing
Module 01: Basics of Marketing 00:46:00
Module 02: The Marketing Process 00:49:00
Module 03: Strategic Marketing 01:11:00
Module 04: Marketing Environment 00:29:00
Module 05: Market Segmentations 00:52:00
Module 06: Consumer Buying Behaviour 01:12:00
Module 07: Business Markets and Buying Behaviour 00:52:00
Module 08: Marketing Research 00:48:00
Module 09: Product Strategy 00:55:00
Module 10: Branding Strategy 00:39:00
Module 11: Product Life Cycle 00:33:00
Module 12: Pricing Strategy 00:55:00
Module 13: Marketing Channels 00:39:00
Module 14: Integrated Marketing Communications 01:00:00
Module 15: Advertising and Sales Promotion 00:00:00
Module 16: Personal Selling and Public Relations 01:14:00
Module 17: Direct and Digital Marketing 00:54:00
Module 18: What is Marketing? 00:10:00
Module 19: Common Marketing Types (I) 00:07:00
Module 20: Common Marketing Types (II) 00:09:00
Module 21: The Marketing Mix 00:07:00
Module 22: Communicating the Right Way 00:07:00
Module 23: Customer Communications 00:07:00
Module 24: Marketing Goals 00:07:00
Module 25: The Marketing Funnel 00:07:00
Module 26: Marketing Mistakes (I) 00:08:00
Module 27: Marketing Mistakes (II) 00:07:00
Module 28: An Introduction to Strategic Planning 00:17:00
Module 29: Development of a Strategic Plan 00:12:00
Module 30: Strategic Planning for Marketing 00:14:00
Module 31: Strategic and Marketing Analysis 00:14:00
Module 32: Internal Analysis 00:24:00
Module 33: External Analysis 00:24:00
Module 34: Market Segmentation, Targeting and Positioning 00:16:00
Module 35: Approaches to Customer Analysis 00:23:00
Module 36: Approaches to Competitor Analysis 00:25:00

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