Course Overview

Are you looking to gain a new in-demand skill from the comfort of your home? Well, look no further; you’ve come to the right place!

Our easy-to-follow Digital Marketing: How to Start an Online E-Commerce Store will provide you with all the deep knowledge and insight you need to know about this topic. This comprehensive course has been broken down into several manageable modules, which we believe will assist you to easily grasp each concept – from the fundamental to the more advanced aspects of the course. 

Learn the most in-demand skills from the safety & comfort of your home. Enjoy the freedom to learn at your own comfortable pace and prepare yourself for the market of the future.  

Learning Outcomes

Whether you are an aspiring professional or a complete beginner, this course will improve your expertise and boost your CV with key skills and an accredited certification attesting to your knowledge.

Entry Requirement

    • This course is available to all learners of all academic backgrounds.
    • Learners should be aged 16 or over to undertake the qualification.
    • Some basic understanding of the English language and numeracy.

Why choose us?

    • Affordable, engaging & high-quality e-learning study materials;
    • Tutorial videos/materials from the industry-leading experts;
    • Study in a user-friendly, advanced online learning platform;
    • Efficient exam systems for the assessment and instant result;
    • The UK & internationally recognized accredited qualification;
    • Access to course content on mobile, tablet, or desktop from anywhere, anytime;
    • The benefit of career advancement opportunities;
    • 24/7 student support via email.

Will I receive a certificate of completion?

After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can, however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £29 or in PDF format at the cost of £19.

    • PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days.  

Career path

Digital Marketing: How to Start an Online E-Commerce Store is a useful qualification to possess and would be beneficial for any related profession or industry.   

Digital Marketing: How to Start an Online E-Commerce Store



Course Curriculum

Introduction to Digital Marketing Starting an Online E-Commerce Store
Introduction 00:06:00
Module 01: Types of E-Commerce Stores
Types of E-Commerce Stores 00:04:00
Business to Business Ecommerce 00:04:00
Business to Consumer Ecommerce 00:05:00
Ecommerce 00:04:00
Consumer to Business Ecommerce 00:03:00
B2G (also called B2A) Government / Public Administration 00:05:00
Module 02: Types of E-Commerce Business Models
Types of E-Commerce Business Models 00:04:00
Drop Shipping 00:04:00
Wholesaling and Warehousing 00:04:00
Private Labeling and Manufacturing 00:04:00
White Labeling 00:03:00
Subscription 00:04:00
Module 03: What You Can Sell in an E-Commerce Store
What You Can Sell in an E-Commerce Store 00:03:00
Identify or Create Products That Solve a Problem 00:04:00
Find Products You and Other People are Passionate About 00:05:00
Find Products With Branding Potential 00:04:00
Hop on Trends Early 00:04:00
Find Products that Fulfill Guilty Pleasures 00:04:00
Module 04: Digital Marketing Strategies to Market an E-Commerce Business
Digital Marketing Strategies to Market an E-Commerce Business 00:04:00
Boost Product Visualization 00:03:00
Add Video 00:03:00
Automate with Chatbots 00:05:00
Reduce Cart Abandonment 00:04:00
Use Retargeting Tactics 00:03:00
Module 05: Tips to Increase E-Commerce Online Sales
Tips to Increase E-Commerce Online Sales 00:04:00
Reach in-market Shoppers with Google Shopping Ads 00:03:00
Remarket to Them with Display Ads 00:04:00
Turn Likes into sales with Shopping on Instagram 00:04:00
Instill Trust with Customer Reviews 00:03:00
Up your Cross-selling Game with Pop-ups 00:04:00
Module 06: Incorporating Affiliate Marketing into Your E-Commerce Business
Incorporating Affiliate Marketing into Your E-Commerce Business 00:04:00
Determine if an Affiliate Program is Right for You 00:04:00
Find Publishers to Partner With 00:05:00
Review and Approve Publishers 00:04:00
Conduct Ongoing Review 00:04:00
Win new Customers with Referral Marketing (Affiliate Marketing) 00:04:00
Module 07: Conclusion
Review 00:04:00

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