Learning Outcomes

• Understand the core concepts of Google Ads.
• Navigate the Google Ads interface confidently.
• Create effective search ad campaigns.
• Develop engaging display advertisements..
• Harness the power of video in advertising on YouTube.
• Optimise shopping campaigns for e-commerce success.
• Leverage mobile ads to reach a broader audience.
• Analyse ad performance and adapt strategies accordingly.
  
• Apply best practices for digital advertising budget management.
  
• Prepare for Google Ads certifications to enhance professional credibility.

Who Is This Course For

This course is designed for individuals who want to master Google Ads, including marketing professionals, business owners, and freelancers who want to improve their digital marketing skills. Whether you’re starting or looking to enhance your existing knowledge, this course provides the tools and insights needed to drive successful advertising campaigns.

Eligibility Requirements

The ideal candidate for this course should have a basic understanding of digital marketing principles. Interest in learning about online advertising and commitment to pursuing Google Ads certifications are crucial. This course suits both beginners and those looking to sharpen their advertising skills.

Entry Requirements

• Age Requirement: Applicants must be 16 or older, making the course accessible to both young learners and adults.
• Academic Background: No prior qualifications required, open to all backgrounds.
• Language Proficiency: A good understanding of English is essential, as all lessons are in English.
• Numeracy Skills: Basic writing and numeracy skills are needed to follow the course content.

Why Choose Us

• Affordable, engaging & high-quality e-learning study materials;
• Tutorial videos/materials from the industry-leading experts;
• Study in a user-friendly, advanced online learning platform;
• Efficient exam systems for the assessment and instant result;
• The UK & internationally recognised accredited
• Access to course content on mobile, tablet or desktop from anywhere, anytime;
• The benefit of career advancement opportunities;
• 24/7 student support via email.
  

Career Path

A thorough understanding of Google Ads opens up diverse career opportunities in digital marketing. Professionals can pursue roles such as Digital Marketing Specialist, PPC Analyst, or Ad Operations Manager. Mastery of Google Ads is crucial for anyone looking to advance in a marketing career, as it provides the skills necessary to manage budgets, optimise campaigns, and analyse ad performance effectively.