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Course Overview
Are you looking to gain a new in-demand skill from the comfort of your home? Well, look no further; you’ve come to the right place!
Our easy-to-follow Search Engine Optimization Fundamentals will provide you with all the deep knowledge and insight you need to know about this topic. This comprehensive course has been broken down into several manageable modules, which we believe will assist you to easily grasp each concept – from the fundamental to the more advanced aspects of the course.
Learn the most in-demand skills from the safety & comfort of your home. Enjoy the freedom to learn at your own comfortable pace and prepare yourself for the market of the future.
Learning Outcomes
Whether you are an aspiring professional or a complete beginner, this course will improve your expertise and boost your CV with key skills and an accredited certification attesting to your knowledge.
Entry Requirement
- This course is available to all learners of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Some basic understanding of the English language and numeracy.
Certification
After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can, however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £29 or in PDF format at the cost of £19.
- PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days
Career path
Search Engine Optimization Fundamentals is a useful qualification to possess and would be beneficial for any related profession or industry.
- 1 year
- Intermediate
- Course Certificate
- Number of Units38
- Number of Quizzes0
- 3 hours, 13 minutes Gift this course
Course Curriculum
| Section 01: Introduction | |||
| Unit 1: Introduction | 00:04:00 | ||
| Unit 2: Course Overview | 00:04:00 | ||
| Section 02: SEO: Core Concepts | |||
| Unit 1: What is SEO (Search Engine Optimisation) | 00:04:00 | ||
| Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO | 00:05:00 | ||
| Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking | 00:06:00 | ||
| Unit 4: 2 Ways to Get Ranked on Search Engines | 00:03:00 | ||
| Section 03: On – Page Optimisation | |||
| Unit 1: On Page SEO Explained | 00:01:00 | ||
| Unit 2: On Page SEO Activities | 00:04:00 | ||
| Unit 3: 4 Key Ranking Factors of On Page SEO | 00:04:00 | ||
| Unit 4: Tools & Tips for Increasing Site Speed | 00:13:00 | ||
| Unit 5: Using SEO Friendly Themes | 00:06:00 | ||
| Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate | 00:05:00 | ||
| Unit 7: How to Make the URL SEO Friendly | 00:03:00 | ||
| Unit 8: Long Form SEO Optimised Content | 00:03:00 | ||
| Unit 9: Internal Linking | 00:05:00 | ||
| Unit 10: Meta Title & Meta Description | 00:03:00 | ||
| Unit 11: Optimising Images for SEO | 00:04:00 | ||
| Unit 12: Outbound Links | 00:04:00 | ||
| Section 04: Keyword Research & Optimisation | |||
| Unit 1: What Are Keywords & Why They Are Important | 00:06:00 | ||
| Unit 2: Types of Keywords | 00:08:00 | ||
| Unit 3: Which Type of Keywords You Should Choose | 00:01:00 | ||
| Unit 4: Free Tools for Keyword Research & SEO | 00:06:00 | ||
| Unit 5: Paid Tools for Keyword Research & SEO | 00:03:00 | ||
| Unit 6: 2 Metrics to Check Before Choosing Content | 00:05:00 | ||
| Unit 7: Steps for Keyword Research | 00:11:00 | ||
| Unit 8: What is Keyword Stuffing? | 00:05:00 | ||
| Section 05: SEO Content Writing | |||
| Unit 1: Write SEO Optimized Title | 00:04:00 | ||
| Unit 2: 6 Hacks to Write Attractive Headlines | 00:17:00 | ||
| Unit 3: Keyword Placement For SEO | 00:06:00 | ||
| Unit 4: Steps to Write Content & Optimise It for Search Engines | 00:09:00 | ||
| Section 06: Off Page SEO | |||
| Unit 1: What Is Off Page Optimisation | 00:01:00 | ||
| Unit 2: Link Building – 1st Factor of Off Page SEO | 00:07:00 | ||
| Unit 3: 3 Methods to Get Backlinks | 00:02:00 | ||
| Unit 4: Method 1: Guest Posting for Link Building | 00:07:00 | ||
| Unit 5: Method 2: Building Relations with Experts | 00:04:00 | ||
| Unit 6: Method 3: Getting Backlinks from Round Up Post | 00:04:00 | ||
| Unit 7: Social Media Marketing – 2nd Factor of Off Page SEO | 00:05:00 | ||
| Section 07: Conclusion | |||
| Unit 1: Conclusion | 00:01:00 | ||
Course Ratings
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