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Course Overview

Are you looking to gain a new in-demand skill from the comfort of your home? Well, look no further; you’ve come to the right place!

Our easy-to-follow Master Content Writing & Copy Writing For SEO and Sales will provide you with all the deep knowledge and insight you need to know about this topic. This comprehensive course has been broken down into several manageable modules, which we believe will assist you to easily grasp each concept – from the fundamental to the more advanced aspects of the course. 

Learn the most in-demand skills from the safety & comfort of your home. Enjoy the freedom to learn at your own comfortable pace and prepare yourself for the market of the future. 

Learning Outcomes

Whether you are an aspiring professional or a complete beginner, this course will improve your expertise and boost your CV with key skills and an accredited certification attesting to your knowledge.

Entry Requirement

    • This course is available to all learners of all academic backgrounds.
    • Learners should be aged 16 or over to undertake the qualification.
    • Some basic understanding of the English language and numeracy.

Why choose us?

    • Affordable, engaging & high-quality e-learning study materials;
    • Tutorial videos/materials from the industry-leading experts;
    • Study in a user-friendly, advanced online learning platform;
    • Efficient exam systems for the assessment and instant result;
    • The UK & internationally recognized accredited qualification;
    • Access to course content on mobile, tablet, or desktop from anywhere, anytime;
    • The benefit of career advancement opportunities;
    • 24/7 student support via email. 

Will I receive a certificate of completion?

After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can, however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £29 or in PDF format at the cost of £19.

    • PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days.

Career path

Master Content Writing & Copy Writing For SEO and Sales is a useful qualification to possess and would be beneficial for any related profession or industry.   

Master Content Writing & Copy Writing For SEO and Sales
$415.94 $24.85 TAKE THIS COURSE

Course Curriculum

Section 01: Introduction
Introduction 00:05:00
How to Navigate This Course – Watch This Video 00:03:00
Section 02: Free Taster
13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00
Copywriting to Sell 10 Steps you must know 00:06:00
14 Step Formula to Writing Great Sales Copy 00:06:00
Section 03: BASICS: 12 Essential Steps to Great Copy Writing
AIDA is not just an Opera! 00:02:00
Have you any idea who you are talking to? 00:02:00
Who cares what format you use? 00:03:00
Hurting? Want someone to heal your pain? 00:02:00
I haven’t got time or money for Objections! 00:02:00
Don’t worry, there’s always plenty of Scarcity to go round! 00:02:00
So, why are YOU reading my Headlines? 00:02:00
Why do you always want to know whats in it for you? 00:02:00
Endorsements? Pah! Prove it to me! 00:03:00
I Guarantee to you that I love Risk! Or do I? 00:02:00
Right it Wright to Be Red! or you won’t be Readable! 00:03:00
Keep it Simple S…. and throw away your Theasaurus 00:02:00
Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks
Introduction to Copywriting Formulation 00:02:00
Starting with AIDA 00:06:00
PAS – Problem, Agitation, Solution 00:04:00
The 4 Ps 00:03:00
QUEST 00:04:00
Section 05: BASICS: How to Write Headline
What You Need to Know to Write Great Headlines 00:06:00
Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy
Writing Editing: Can You Write Better Copy? 00:06:00
Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00
Editing Writing: Seven Guidelines for Editing Writing 00:06:00
Section 07: PSYCHOLOGY: The Psychology behind Copywriting
Get Your Copywriting Psychology Right! 00:06:00
What are the Eight Universal Motivators? 00:07:00
100 Motivations 00:05:00
Overcoming Objections 00:08:00
Section 08: COPYWRITING FOR Blogging - Web Posts
Copywriting for Blogs 00:09:00
A Simple Formula for Blog Posts 00:04:00
Blog Post Copywriting Formula 00:09:00
Blog Post Editing Checklist 00:08:00
Section 09: COPYWRITING FOR Landing Pages
Copywriting for Landing Pages 00:04:00
Copywriting for Testimonials 00:06:00
Copywriting for Bullet Points 00:05:00
Section 10: COPYWRITING FOR Sales Letters
Five Formulations for Sales Letters 00:03:00
The Five Point Sales Letter Formula 00:03:00
The Seven Step Copywriting Formula for Sales Letters 00:05:00
The Nine Point Formula 00:06:00
The 18 Step Sales Letter 00:06:00
The 21 Part Sales Letter Formula 00:08:00
Bonus: 32 Step Power Copywriting Formula 00:08:00
Section 11: COPYWRITING FOR Video Sales Letters
What is a Video Sales Letter 00:03:00
How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00
Video Sales Letter Basics – Some Simple Guidance for Better VSLs 00:04:00
Video Sales Letter Outline – with Downloadable Templates 00:07:00
Section 12: COPYWRITING FOR Email
Copywriting for Email 00:07:00
How to Write Effective Welcome Emails 00:10:00
ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00
Email Copywriting Analysis 1 00:05:00
Copywriting Formulas for Email Sequences 00:06:00
Section 13: COPYWRITING FOR Advertisements
Copywriting for Advertisements 00:04:00
Section 14: COPYWRITING FOR Twitter
Copywriting for Twitter – Engage, Entertain, Be Brief! 00:07:00
Section 15: COPYWRITING FOR Promotional Videos
How to Create a High Converting Promotional Video 00:06:00
The Promotional Video for This Course Following the Script 00:02:00
The Promotional Video – Version 2 00:02:00
Promotional Video SlideDeck 00:20:00
Promotional Video Script Checklist 00:04:00
2018 Update: The Formula for an Effective Promotional Video 00:04:00
2018 New Copywriting Course Promo Video 00:03:00
Section 16: Conclusion and Course Wrap Up
Conclusion and Course Wrap Up 00:03:00
Additional File
Additional File 00:00:00
Assignment
Assignment – Master Content Writing & Copy Writing For SEO and Sales 00:00:00

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